About the Weather

The dogs have no complaints.

Stick your head outside. That low rumble you hear is not a plow approaching or snow shifting on the roof, it’s the sound of people complaining

I don’t know if there’s more meteorologist bashing than usual lately, but during these dreadful weeks in the height of winter it reaches a fever pitch.

So why all the weatherman bashing? Because we’ve been programmed to expect accuracy.

For years, local TV has promised that their guy is the smartest, most experienced, and best at forecasting the weather. Nobody knows your weather better than he does. And along with his merry team of meteorologists, he will protect you and your family from weather related death and mayhem.

Please refer to EXHIBIT A.

This makes the meteorologists a little uncomfortable. They will be the first to tell you that predicting the weather is not an exact science, and that there are many variables that can influence what happens.

The public doesn’t really get this, so conventional wisdom holds that they’re wrong all the time.

There’s a reason they call it a forecast and not a promise.

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5 responses to “About the Weather

  1. I personally blame your tenure as a Promotions Producer for this societal ill. I think you already know my philosophy on weather promotion.

    http://www.samuelmgoldstein.com/archive/nk.html

  2. I wish I had Doppler. I also wish we had John-John Mackey and his weather forecast. Unfortunately, the video has been removed from the intertubes.

  3. I wish he still had his mustache. I remember the controversy well, when he shaved it.

  4. Transcript : John-John Mackey and his weather forecast:

    http://snltranscripts.jt.org/95/95imackey.phtml

    Funny stuff…

    ljb

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